Tezumi Insights

Overhead view of a gyokuro brewing set on a dark woven mat with cream cups, a red-clay bowl of fresh green leaves and a pouring vessel.
As one of Japan’s most luxurious and exquisite styles of tea, gyokuro demands a careful and unique approach to brewing to get...
Overhead view of thick, glossy bright-green koicha matcha in a grey stone bowl resting on a tatami mat.
In our Intro to Koicha guide, we introduced this richer form of matcha and presented a quick and easy method for making...
A black tray set with a matcha bowl, small dishes and a New Year ornament topped with an orange fruit.
One of Japan’s oldest tea traditions, Ōbukucha (大福茶 - good fortune tea) is the name given to a special concoction drunk around...
A houjicha latte with latte art in a mint-green cup and saucer beside a foil tea pouch and a bamboo whisk on dark wood.
As the weather begins to cool, a warm and relaxing houjicha latte is a perfect way to cozy up. Choosing Your Ingredients...
A white lipped pouring bowl beside a glass of layered iced houjicha latte of milk and brown roasted tea on wood.
A low caffeine escape from the summer heat, an iced houjicha latte combines the relaxing aroma of houjicha with cool refreshing milk....
A layered iced matcha latte in a glass with milk below and bright-green matcha on top, with a bowl of whisked matcha and a bamboo whisk behind.
A simple summer twist on the classic matcha latte gives it a refreshing touch for warmer months. Choosing Your Ingredients The ideal...
A matcha latte with leaf latte art in a mint-green cup and saucer, with a small tin and a bamboo whisk on a wooden table.
Undoubtedly the most popular matcha-based drink, the matcha latte marries the deep, rich flavour of matcha with the mellow sweetness and creaminess...
Overhead view of a ceramic mug of matcha latte with heart latte art on a black tray, with a bamboo whisk and small dish.
Looking for a stronger, richer version of a matcha latte? Inspired by the classic cappuccino, this matcha-ccino has a stronger matcha flavour...
A concentrated stream of bright-green matcha being poured into a mint-green cup on a saucer on a wooden surface.
Just as the infinite variety of coffee drinks—from lattes and flat whites to cappuccinos and cortados—rests on the solid foundation of a...